Marketing & Sales Automation for B2B Entrepreneurs
Increase sales with the digital B2B roadmap
Developed from over 100 B2B digitization projects
Create trust
Most contacts are not ready to buy, but do their research online first and want to find out more. Accordingly, it is important that companies regularly provide relevant content to build trust.
Increase awareness
High-quality content helps you to gain more awareness in the long term. Your content can convince not only interested parties, but also search engines.
Position your company
The repetitive content creation and distribution can be automated and leads to a company being top-of-mind with the target group when the readiness to buy is right.
Identify readiness to buy
Artificial intelligence helps to recognize the behavior of leads so that they are then automatically guided along the customer journey towards a consultation through tailored content.
Authors
Marc Gasser
Marc Gasser
Founder & CEO of Cotide, Innosuisse expert and lecturer on Marketing Automation and AI for B2B companies