Operators, not consultants. Marc and Valentin lead every engagement themselves, from the AI Strategy Lab to handover. Ivan leads engineering. No consulting pyramid.
Software & AI
Scale-ups & enterprise
Sales trainers & growth consultants who work with us
The team
A small team with deep experience in GTM, B2B SaaS and software engineering. Marc and Valentin lead the AI Strategy Lab, the packages and the workshops personally. Technical delivery is led by Ivan as lead engineer.
Founder & partner
Product × GTM × AI: builds B2B software companies with humans + agents. Co-founder of Teklens, the shared Product Brain for software teams. Springer Gabler author, Innosuisse expert and lecturer. Leads the AI Strategy Lab and the GTM transformation at Pedalix. His next book on the 12-lever framework is coming next year (2027).
More about Marc
Founder
Co-founder of several companies like STARTUPS.CH and TrekkSoft. Expert in B2B SaaS products and startups.
Lead engineer
Lead engineer at Pedalix: owns technical delivery, from custom software to the coding agents. Building bridges between business and IT for over 20 years.
More about IvanOperators who install a running system with you. Founder-led, built for handover.
